See behind the scenes of the creation of the spot for the We Did It In Poland campaign

See how the spot for the We Did It In Poland campaign was created, whose mission is to strengthen the image of Poland as an innovative and modern country, to increase awareness of the economic successes of Polish women and men both at home and abroad. With this campaign we want to build a sense of national pride and strengthen social identity.

If you’re curious about what it’s like to work on a commercial spot from behind the scenes, take a look behind the scenes of its creation. You’ll see what the crew’s work looked like, what challenges arise on set and how small details make up the final result. It’s a good opportunity to see how much work is behind a short film that you watch in seconds.

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Polish innovation on the offensive: from space to medicine – new technologies in the We Did It In Poland campaign

The We Did It In Poland campaign has consistently shown the world that Polish companies and scientists are setting trends in global innovation. More breakthroughs have been added to the catalog of projects - from space technology, to medicine of the future, to intelligent robotics and solutions for industry. Meet the new stars of Polish innovation.

Already 78 percent of Poles see the country’s greater potential thanks to the We Did It In Poland campaign. Interactive exhibition for two months at Chopin Airport!

Two out of three respondents declare that under the influence of the We Did It In Poland campaign, their way of thinking about Poland and Poles has changed. The representative survey with 1,023 Poles also shows that 79 percent of respondents believe that the campaign spot presents Poland as an attractive place for investors, scientists or business people. In turn, 78 percent of respondents believe that, influenced by the campaign, they see more potential in Poland and Poles. The interactive exhibition, which showcases selected Polish innovations, is presented in yet another location. This time, thanks to cooperation with Polskie Porty Lotnicze S.A., it is at Warsaw's Chopin Airport.

Her startup is co-creating a new era of the Internet – we talk to Wiktoria Wojcik, InStreamly

She is 28 years old and co-founded a technology company whose solutions are used by the world's biggest brands. Wiktoria Wojcik started as a gamer, and today she combines the world of gaming with marketing in one of the most innovative Polish startups - inStreamly. She proves that you don't have to leave Poland to build a global business, and that failures are not an obstacle, just material for analysis. She did it In Poland, and this is just the beginning.

You don’t have to know all the answers to change the world – the story of a Polish biotechnologist

Marta Klak, PhD, is one of those women who I sincerely hope our children will be learning about in schools around the world in a while. A biotechnologist, doctor of medical sciences, CTO of Polbionica S.A. A woman who, instead of going abroad, decided to build the technology of tomorrow here in Poland. She is […]

See behind the scenes of the creation of the spot for the We Did It In Poland campaign

latest news

Polish innovation on the offensive: from space to medicine – new technologies in the We Did It In Poland campaign

Already 78 percent of Poles see the country’s greater potential thanks to the We Did It In Poland campaign. Interactive exhibition for two months at Chopin Airport!

Her startup is co-creating a new era of the Internet – we talk to Wiktoria Wojcik, InStreamly

You don’t have to know all the answers to change the world – the story of a Polish biotechnologist

We Did It In Poland

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